91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats put consumers' reviews as the most reliable source of recommendations. Online reviews usually carry the very same weight as recommendations from loved ones.

Source: Brightlocal

American Shoppers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American clients.

Source: Statista

83% Of Clients Don't Rely On Advertising

The conventional channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to take note of customers' suggestions online.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall two-thirds of companies have excellent and awesome ratings. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

88% Of Executives Consider Reputation Risk As A Leading Business Problem

Reputation management statistics indicate a business's reputation doesn't affect simply the clients. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

15 Percent Of Consumers Don't Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15% of prospective customers will not even consider working with a company they can't discover opinions about.

Source: Statuslabs

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Considering that the large bulk of customers read reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable influence on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

30% Of Clients Feel Positive About A Business Which Responds To Online Reviews

Staying connected with your customers creates trust. Even something easy like responding to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are ready to invest more cash with a company.

Source: Statuslabs

Because They Want To Acquire An Item Or A Service And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.

Users come because they have currently formed a purchase decision. The majority of them (89%) purchase within a week of their visit.

Source: RevLocal