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53% Of Customers Expect Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews stay without a response. That's regrettable, since those businesses are losing customers that way.
Source: Review Trackers
64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of customers who read consumer reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals spend more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now know why client reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat consumers honorably generally flourish, review sites help ensure of that.
Source: Statuslabs
More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
91% Of Millennials Trust Online Reviews As Much As Family And Friends
Online review statistics place consumers' reviews as the most trustworthy source of suggestions. Online reviews normally carry the same weight as recommendations from loved ones.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise influence our buying preferences.
According to social reviews stats, Facebook impacts more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are most likely to rely on a local business.
Source: RevLocal
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the huge majority of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Typical Review Length Has Gotten 65% Shorter Since 2010
Lately reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
72 Percent Of Customers Won't Take Action Before They Read Some Reviews
No matter how appealing your marketing is, you still need client reviews. There's no way around it. Consumers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine