77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

15 Percent Of Users Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15 percent of potential consumers won't even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews remain without a reaction. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

89% Of Customers Review A Companies Responses To Reviews

Not only do a lot of clients check out the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews All Over The World

As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the enormous impact user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Positive Reviews Encourage 68 Percent Of Customers To Use A Local Business

Because the vast bulk of consumers check out reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Probably Give A Review

More than a 35% would leave a review to educate others about their consumer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to give a review to help other individuals with their choice making process.

Source: Podium

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.

Source: Capterra

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Only 6% Of Customers Don't Rely On Client Reviews At All

According to consumer review stats, a tremendous 19 percent of consumers constantly trust online reviews and never a buy without reading reviews first.

Source: Statista

89% Of Customers Prefer To Read Reviews On Their Mobile Devices

Be it via an app or a mobile internet browser, consumers prefer to read reviews on their smart phones.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70 Percent Of Consumers Choose To Find Out About A Business Via Reviews And Short Articles, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those invited, 80% of consumers did give a review. Overall, companies have actually asked 66% of all consumers to give a review on their company.

Source: Brightlocal