64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Customers Would Undoubtedly Post A Review If They Were Asked

More than a 35% would do it to advise others about their consumer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their choice making process.

Source: Podium

90 Percent Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses

Considering that the large bulk of customers check out reviews, you'd want yours to be inviting to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.

Source: Review Trackers

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Utilize A Company

This stat is one of lots of that illustrate the importance of online rankings. Now that news of consumer fulfillment travels this fast, keeping your customers happy is more important than ever.

57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked just for organizations with a best five star rating.

Source: Brightlocal

83% Of All Younger Clients Were Asked To Leave A Review Recently

Of those invited, 80% of customers did give a review. Overall, businesses have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Now a days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet from twitter.

Source: Review Trackers

61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Generally 2 out of 3 companies have excellent and awesome scores. Just 5% of businesses have a rating below three stars.

Source: Brightlocal

98% Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Normally, 142 million customers visit Yelp monthly. This is as excellent a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear individuals aren't pleased with ratings alone.

Client reviews make the stats appear more authentic which is what the potential clients are searching for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the sites' reviews are relevant and useful.

Source: Fan and Fuel

82 Percent Of Consumers Visit Review Websites Since They Want To Purchase A Service Or An Item And Wish To Get The Facts About The Businesses Services And Products.

Review sites are places that people go to get the truth about a business, service or item . Due to the fact that they have currently formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

74 Percent Of Regional Companies Have At Least 1 Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online rankings stats, we discovered that a company requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal