53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

US Consumers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US consumers.

Source: Statista

30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews

Staying connected with your consumers establishes trust. Even something easy like responding to their reviews and comments can make them feel appreciated.

As you may anticipate, customers who feel this way are happy to spend more cash with a company.

Source: Statuslabs

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Typically, 142 million consumers visit Yelp on a monthly basis. This is as good a time as any if you have not declared your complimentary Yelp business page.

Source: RevLocal

83% Of All Young Consumers Were Invited To Submit A Review Recently

Of those asked, 80% of customers did give a review. Overall, businesses have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

Majority Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Rating

This stat is one of numerous that illustrate the significance of online ratings. Now that news of client satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57 percent of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked only for businesses with a perfect five star score.

Source: Brightlocal

63.6% Of Customers Go To Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review statistics show the basic appeal of a site can just presume when it concerns trust.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management stats suggest a company's reputation doesn't affect just the customers. Prospective employees also take a look at scores and read reviews.

Source: Deloitte

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the huge effect user rankings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

The Average Review Length Has Actually Gotten 65% Shorter Since 2010

As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers