If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Service

This stat is among many that show the importance of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your clients delighted is more important than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for organizations with a best five star rating.

Source: Brightlocal

95% Of Disappointed Consumers Will Return To A Company If A Business Deals With Problems Rapidly And Effectively

Consumers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat consumers fairly typically prosper, review sites help make sure of that.

Source: Statuslabs

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on one that works for you. That's how positive reviews convert consumers into consumers.

Source: Consumer Affairs

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated content has an indisputable impact on customers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

77% Of Buyers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

60 Percent Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and ranking data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Negative Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people spend more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management stats indicate a business's reputation does not affect simply the customers. Prospective employees also look at scores and take a look at reviews.

Source: Deloitte

Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses really make use of them.

Although we now understand why customer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider