People Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, purchasing decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Income

Businesses that treat customers well generally flourish, review websites help ensure of that.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Leading Business Problem

Reputation management statistics indicate a business's reputation does not impact just the consumers. Potential team members also take a look at ratings and read reviews.

Source: Deloitte

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Consumers Prefer To Read Reviews On Their Cell Phones

Be it via an app or a mobile web browser, everyday people choose to read reviews on their cell phones.

Source: Statista

61% Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Generally 2 out of 3 companies have exceptional and good scores. Just 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

Majority Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Score

This stat is among many that illustrate the value of online ratings. Now that news of client satisfaction travels this fast, keeping your customers pleased is more crucial than ever.

57% of consumers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for organizations with an ideal five star ranking.

Source: Brightlocal

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score stats reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

Nowadays reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of tweet from twitter.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how the business is in fact doing. Do not depend on that figure alone.

Source: Brightlocal

Clients Could Invest 31% More With A Business That Has Great Reviews

Take note of this statistic. The better other users explain your product or service, the more money you can charge and customer review statistics show us exactly how much more.

Source: Martech Zone