Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'very influential'.

To highlight the value of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those exact same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

83% Of All Young People Were Asked To Post A Review Recently

Of those asked, 80% of clients did post a review. Overall, companies have actually asked 66% of all consumers to give a review on their company.

Source: Brightlocal

98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site

Usually, 142 million consumers visit Yelp each month. If you haven't claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

Google is in the lead here, followed by Facebook as a remote second.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

74% Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Taking a look at online rankings stats, we discovered that a company requires to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

15 Percent Of Consumers Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15% of potential consumers won't even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs

Over Half Of Customers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are surprisingly the more opinionated ones.

Source: Statista

83% Of Clients Don't Trust Advertising

The traditional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust advertisements select to take note of clients' suggestions online.

Source: Statuslabs

Just 6% Of Consumers Do Not Trust Customer Reviews At All

According to customer review stats, a whopping 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews initially.

Source: Statista

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also influence our purchasing preferences.

According to social reviews stats, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Consumers Checking Out Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying choices are made quickly.

Online reviews are certainly persuasive, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Clients Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Focus on this statistic. The more detailed other users describe your product and services, the more money you can charge and customer review statistics show us precisely how much more.

Source: Martech Zone

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is in fact doing. Don't depend upon that fact alone.

Source: Brightlocal

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful people understand the worth of being informed. User-generated content has an unassailable influence on consumers.

If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal