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Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually make use of them.
Although we now know why customer reviews are so effective, most businesses apparently don't.
Source: LsaInsider
86% Of Customers Would Think About Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats indicate a company's reputation doesn't impact simply the clients. Potential employees also look at rankings and take a look at reviews.
Source: Deloitte
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. People anticipate to see some negative reviews.
Source: Capterra
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews go on without a reply. That's too bad, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review statistics reveal the basic popularity of a website can just go so far.
Source: Review Trackers
82 Percent Of Customers Visit Review Sites Due To The Fact That They Wish To Purchase A Service Or A Product And Wish To Get The Truth About The Businesses Services And Products.
Review websites are locations that people go to get the facts about a service, business or product . Since they have currently formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
83% Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust advertisements pick to take note of consumers' suggestions online.
Source: Statuslabs
90 Percent Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about impressions, right?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
Think about asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone