83 Percent Of Customers Don't Rely On Advertising

The standard channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust advertisements select to take note of customers' recommendations online.

Source: Statuslabs

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Reviews Shared On Twitter Can Help Grow Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star ranking is the first thing customers see. Still, users take note of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

77% Of Clients Would Undoubtedly Leave A Review If They Were Asked

More than a 35% would post a review to inform others about their customer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would want to submit a review to help other people with their choice making process.

Source: Podium

Google Represents 57.5 Percent Of All Reviews Around The World

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

77% Of Clients Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management statistics show a company's reputation doesn't impact simply the clients. Prospective team members also take a look at rankings and take a look at reviews.

Source: Deloitte

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

73 Percent Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear people aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential customers are searching for. Practically a 3rd of consumers say written reviews are the only function that makes them think the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Customers

24% of US buyers consider reviews as 'very influential'.

To show the value of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks

Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All

According to customer review stats, a whopping 19 percent of customers constantly rely on online reviews and never a buy without checking out reviews initially.

Source: Statista

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. However, they understand the enormous effect user scores have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or unfavorable one.

Source: Brightlocal