Most Best-selling Items Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

71% Of Millennials Search Customer Reviews Of Professional Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to choose a physician or a lawyer.

Young people (age 18-35) are much more likely to hire an expert based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters

The Majority Of Clients Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Staying connected with your consumers creates trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you might expect, clients who feel this way are going to invest more cash with a company.

Source: Statuslabs

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

If A Company Handles Problems Rapidly And Effectively, 95% Of Unsatisfied Clients Will Return To A Company

Customers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. People anticipate to see some unfavorable reviews.

Source: Capterra

Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated content has an unassailable effect on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older people are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Reviews Published On Twitter Can Grow Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Income

Businesses that treat clients fairly normally prosper, review sites help ensure of that.

Source: Statuslabs

The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Picking A Service Provider

When customers have to select a service provider, reviews have a huge impact on their decision.

Source: DemandGenReport

73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a third of customers say written reviews are the only feature that makes them believe the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

15% Of Visitors Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of prospective consumers will not even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Customers

24% of US consumers consider reviews as 'extremely influential'.

To show the importance of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those exact same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks