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Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends reveal people choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from enough to improve your site's SERP ranking.
Taking a look at online ratings data, we learnt that a business needs to have a minimum of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat clients honorably typically flourish, review websites help make sure of that.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews World-wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
98% Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Usually, 142 million consumers go to Yelp every month. If you haven't declared your free Yelp business page, this is as great a time as any.
Source: RevLocal
95% Of Unsatisfied Consumers Will Return To A Company If A Business Makes An Effort To Fix Problems Quickly And Efficiently
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
91% Of Millennials Trust Online Reviews As Much As Family And Friends
Online review stats put customers' reviews as the most credible source of recommendations. Online reviews usually carry the same weight as guidance from family and friends.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Organizations utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
83 Percent Of Clients Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust ads choose to take note of consumers' suggestions online.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'constantly' or 'really often'.
Source: Trust You
89% Of Consumers Want To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile internet browser, most people choose to read reviews on their smart phones.
Source: Statista