Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Since They Desire To Buy A Service Or A Product And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Sites.

Users come since they have actually already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

73 Percent Of Customers Think Consumer Reviews Are More Important Than Star And Number Ratings

Online review data make it clear people aren't pleased with ratings alone.

Customer reviews make the stats appear more authentic which is what the prospective customers are looking for. Practically a 3rd of consumers state written reviews are the only feature that makes them believe the sites' reviews are relevant and helpful.

Source: Fan and Fuel

90% Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your website.

Source: Martech Zone

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Therefore, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and ranking data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Customers Could Spend 31% More With A Business That Has Great Reviews

Pay attention to this fact. The better other users explain your services or product, the more money you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, people devote more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

Reviews have an enormous effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

53% Of Consumers Anticipate Businesses To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews go on without a reaction. That's regrettable, since those companies are losing clients that way.

Source: Review Trackers

Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270%

User review stats show the purchase likelihood for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

More Than Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Rating

This stat is among many that highlight the importance of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your clients delighted is more vital than ever.

57% of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for services with a best five star rating.

Source: Brightlocal

Favorable Reviews Encourage 68% Of Customers To Choose A Local Business

Considering that the large majority of consumers check out reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, rather than a unfavorable or average one.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Around The World

Google is in the lead here, followed by Facebook as a far-off second.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

US Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA consumers.

Source: Statista

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

Lately reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers