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Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. Purchasing choices are made quickly.
Online reviews are obviously convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.
Source: Capterra
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in terms of conversions.
A single review can have an enormous impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% increase.
Source: RevLocal
67% Of Customers Claim Reviews Are A "Very Important" Factor When Selecting A Service Provider
When clients need to choose a service provider, reviews have a huge effect on their decision.
Source: DemandGenReport
Software Reviews Impact Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Online Item Reviews About A Product Can Boost Its Conversion Rate By A Staggering 270 Percent
User review stats reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated content has an unassailable influence on consumers.
If businesses think of the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are various though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
74% Of Local Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Looking at online rankings statistics, we discovered that a company needs to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal
83 Percent Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as influential as they used to be. Most users who no longer trust advertisements choose to take notice of clients' recommendations online.
Source: Statuslabs
88% Of Executives Regard Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a business's reputation does not impact just the clients. Potential team members also look at rankings and read reviews.
Source: Deloitte
70 Percent Of Consumers Choose To Learn About A Business Via Reviews And Short Articles, Instead Of Ads
Ads are all well and good, but it deserves trying a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.
Source: Statuslabs
15 Percent Of Visitors Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of prospective consumers won't even consider working with a company they can't discover opinions about.
Source: Statuslabs
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read customer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista