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90 Percent Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about very first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Considering that the huge majority of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Clients Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be constantly requesting reviews.
Source: Statuslabs
88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
The Majority Of Consumers Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are clearly the more vocal ones.
Source: Statista
82% Of Customers Visit Review Websites Because They Wish To Buy A Service Or A Product And Wish To Get The Facts About The Businesses Product Or Services.
Users come because they have actually currently formed a purchase decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
Reviews Shared On Twitter Can Increase Revenues By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent
User review stats show the purchase possibility for a product with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Clients
24% of US consumers consider reviews as 'extremely influential'.
To highlight the importance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those same customers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews
Staying connected with your consumers builds their trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.
As you might expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
53% Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Regardless of how alluring your marketing is, you still need client reviews. There is no skirting around it. Clients are still going to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. People anticipate to see some negative reviews.
Source: Capterra
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, people spend more than five times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new vehicle and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you quickly pick a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs