Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

89% Of Clients Want To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile web browser, folks prefer to read reviews on their mobile phones.

Source: Statista

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

77% Of Users Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick an attorney or a doctor.

Younger people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

Online Product Reviews About A Product Can Boost Its Conversion Rate By A Staggering 270%

User review statistics show the purchase probability for a product with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

More Than Half Of Clients Aged 25-34 Gave Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.

Reviews and rating statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

USA Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews

When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Looking at online ratings stats, we discovered that a business needs to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal