Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

70% Of Customers Prefer To Discover A Business By Means Of Articles And Reviews, Instead Of Ads

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Over Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the significance of online rankings. Now that news of client fulfillment travels this quick, keeping your customers happy is more crucial than ever.

57% of customers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked only for businesses with an ideal five star score.

Source: Brightlocal

91 Percent Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats place clients' reviews as the most reliable source of recommendations. Online reviews usually carry the exact same weight as suggestions from loved ones.

Source: Brightlocal

Due To The Fact That They Want To Purchase A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Visit Review Sites.

Users come since they have currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews

Corresponding with your clients creates trust. Even something as basic as responding to their remarks and reviews can make them feel valued.

As you may expect, customers who feel this way are more willing to spend more cash with a business.

Source: Statuslabs

83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust advertisements pick to pay attention to consumers' recommendations online.

Source: Statuslabs

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation does not affect just the consumers. Potential team members likewise look at ratings and read reviews.

Source: Deloitte

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

74% Of Local Businesses Have At Least One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online ratings stats, we discovered that a company needs to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal