64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Over Half Of Customers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is among lots of that show the value of online rankings. Now that news of customer satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57% of customers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked just for services with an ideal five star score.

Source: Brightlocal

90% Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

US Consumers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different aspects of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American customers.

Source: Statista

15% Of Users Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of potential clients won't even think about doing business with a business they can't discover viewpoints about.

Source: Statuslabs

67% Of Consumers Claim Reviews Are A "Very Important" Factor When Picking A Service Provider

When consumers have to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

The Average Review Length Has Actually Become 65% Shorter Since 2010

Recently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

70% Of Customers Prefer To Learn About A Business Via Reviews And Articles, Rather Than Advertisements

Ads are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those exact same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review data make it clear individuals aren't pleased with scores alone.

Consumer reviews make the statistics appear more genuine which is what the would-be customers are searching for. Practically a 3rd of consumers state composed reviews are the only function that makes them believe the websites' reviews are useful and appropriate.

Source: Fan and Fuel

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone