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83% Of All Young Consumers Were Invited To Leave A Review Recently
Of those asked, 80% of clients did leave a review. In general, businesses have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies need to be constantly requesting reviews.
Source: Statuslabs
Software Application Reviews Impact Over 98% Of All Buyers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and rating statistics show people value the viewpoint of peers more than any other content.
Source: Collective Bias
52% Of Consumers Trust A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.
Source: Capterra
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
73 Percent Of Customers Believe Customer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with scores alone.
Client reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Nearly a third of customers say composed reviews are the only function that makes them believe the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
95% Of Unhappy Consumers Will Go Back To A Business If A Business Manages To Fix Issues Quickly And Efficiently
Customers do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
77% Of Customers Would Undoubtedly Give A Review If They Were Asked
More than a 35% would leave a review to notify others about their consumer experience and 24% would likely direct their review to the business itself.
Over a 26% would want to leave a review to assist other individuals with their decision making process.
Source: Podium
Many Best-selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center