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67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider
Reviews have a massive impact on their decision when clients have to choose a service provider.
Source: DemandGenReport
52% Of Consumers Rely On A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.
Source: Capterra
Reviews Published On Twitter Can Boost Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
Customers Might Invest 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats show us exactly how much more.
Source: Martech Zone
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. However, they recognize the enormous impact user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Buyers Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Buying decisions are made rapidly.
Online reviews are undoubtedly persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing customers see. Still, users focus on other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
73% Of Customers Think Customer Reviews Are More Vital Than Star And Number Scores
Online review data make it clear individuals aren't satisfied with ratings alone.
Written reviews make the statistics appear more authentic which is what the potential consumers are searching for. Practically a third of consumers state written reviews are the only feature that makes them think the sites' reviews are useful and appropriate.
Source: Fan and Fuel
74% Of Local Companies Have At Least 1 Google Review
A single review is far from enough to enhance your site's SERP ranking.
Looking at online ratings stats, we learnt that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
83% Of All Young Clients Were Invited To Give A Review Recently
Of those invited, 80% of customers did give a review. Overall, businesses have actually asked 66% of all consumers to give a review on their business.
Source: Brightlocal
53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics clarify that 63% of client reviews stay without a response. That's too bad, since those companies are losing clients that way.
Source: Review Trackers
77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
89% Of Consumers Browse A Businesses Responses To Reviews
Not only do most clients check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
USA Consumers View "Product Performance" To Be The Most Helpful Information In Product Reviews
When individuals check out reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
A Lot Of Best Selling Items Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower score really helps your overall score.
According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center