US Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US clients.

Source: Statista

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also influence our purchasing decisions.

According to social reviews stats, Facebook affects the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews stats reveal that four out of five users are likely to trust a local business.

Source: RevLocal

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. However, they recognize the huge impact user scores have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and rating stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

Consumers Could Invest 31 Percent More With A Business That Has Terrific Reviews

Focus on this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Communicating with your clients builds their trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more money with a company.

Source: Statuslabs

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses actually utilize them.

Although we now know why consumer reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Only 6 Percent Of Consumers Do Not Trust Client Reviews At All

According to client review data, a massive 19 percent of customers always rely on online reviews and never a purchase without reading reviews initially.

Source: Statista

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews World Wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

72% Of Customers Will Not Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still need client reviews. There is no skirting around it. Customers are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine