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Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Just 6 Percent Of Consumers Don't Trust Customer Reviews At All
According to customer review statistics, a whopping 19 percent of consumers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
Google Represents 57.5 Percent Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of clients, who pay attention to the variety of reviews is currently at 46%.
Source: Brightlocal
Reviews Shared On Twitter Can Help Grow Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
71% Of Millennials Search Customer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to choose a lawyer or a medical professional.
Young people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
89% Of Clients Review A Companies Responses To Reviews
Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
Customers Might Spend 31 Percent More With A Business That Has Terrific Reviews
Take note of this statistic. The more detailed other users explain your services or product, the more money you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone