If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People anticipate to see some negative reviews.

Source: Capterra

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of client reviews go on without a reply. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies actually use them.

Although we now understand why consumer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

More Than Half Of Individuals Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic appeal of a site can just go so far.

Source: Review Trackers

90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% boost.

Source: RevLocal

Consumers Could Invest 31% More With A Business That Has Excellent Reviews

Take note of this fact. The better other users describe your product and services, the more money you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to select a lawyer or a physician.

Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

74 Percent Of Regional Companies Have At Least One Google Review

A single review is far from enough to improve your site's SERP ranking.

Looking at online rankings data, we found out that a company needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

91% Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews normally bring the exact same weight as suggestions from loved ones.

Source: Brightlocal

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you quickly select a model that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get an idea of how business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal