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Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Since the huge bulk of consumers check out reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
US Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
67% Of Customers Suggest Reviews Are A "Extremely Important" Factor When Picking A Service Provider
Reviews have a massive effect on their decision when consumers have to choose a service provider.
Source: DemandGenReport
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a brand-new automobile and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other consumers, you quickly select a model that works for you. That's how positive reviews transform consumers into clients.
Source: Consumer Affairs
77% Of Users Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
Consumers Could Spend 31% More With A Business That Has Terrific Reviews
Take note of this statistic. The more detailed other users describe your product or service, the more money you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
72% Of Customers Won't Take Action Before They Check Out Some Reviews
Regardless of how attractive your marketing is, you still require customer reviews. There's no way around it. Consumers are still happy to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
At this present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
89% Of Customers Review A Companies Responses To Reviews
Not only do the majority of clients check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nevertheless, they understand the massive impact user scores have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
30% Of Clients Feel Positive About A Business Which Answers Online Reviews
Corresponding with your consumers creates trust. Even something as basic as reacting to their reviews and comments can make them feel valued.
As you might expect, customers who feel this way are going to invest more cash with a business.
Source: Statuslabs
60% Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.
Reviews and ranking data show people value the opinion of peers more than any other content.
Source: Collective Bias
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management statistics show a business's reputation does not affect simply the consumers. Prospective team members also look at ratings and take a look at reviews.
Source: Deloitte