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People Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. For that reason, purchasing decisions are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent
User review stats show the purchase likelihood for an item with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
83% Of All Young Buyers Were Asked To Post A Review Recently
Of those asked, 80% of consumers did submit a review. In general, companies have actually asked 66% of all clients to leave a review on their business.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to choose a doctor or an attorney.
Young people (age 18-35) are even more inclined to work with a professional based on online reviews. Just 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Corresponding with your consumers builds their trust. Even something easy like reacting to their reviews and comments can make them feel valued.
As you may anticipate, customers who feel this way are ready to spend more money with a business.
Source: Statuslabs
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'really frequently'.
Source: Trust You
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
52% Of Customers Rely On A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People expect to see some negative reviews.
Source: Capterra
60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and ranking data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
A Solitary Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
Because They Want To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Review sites are locations that customers go to get the truth about a service, business or product . Users come since they have actually currently formed a purchase decision. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
89% Of Clients Like To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile browser, individuals choose to read reviews on their cell phones.
Source: Statista