More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose a medical professional or a legal representative.

Younger people (age 18-35) are even more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site

Normally, 142 million consumers go to Yelp each month. This is as great a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

77% Of Clients Would Certainly Post A Review If They Were Asked

More than a 35% would submit a review to educate others about their consumer experience and 24% would probably direct their review to the company itself.

Over a 26% would want to submit a review to help other individuals with their decision making process.

Source: Podium

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star ranking is the first thing consumers see. Still, users take note of other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics show that 63% of customer reviews stay without a response. That's regrettable, because those companies are losing clients that way.

Source: Review Trackers

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how the business is really doing. Don't depend upon that figure alone.

Source: Brightlocal

83 Percent Of Customers Do Not Trust Advertising

The traditional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads choose to focus on customers' recommendations online.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management statistics show a business's reputation doesn't affect simply the clients. Prospective team members also look at ratings and read reviews.

Source: Deloitte

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Business

This stat is among numerous that illustrate the value of online ratings. Now that news of customer satisfaction travels this fast, keeping your clients happy is more crucial than ever.

57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for companies with a perfect five star rating.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and scores, did you know that 81% of customers will pay more for an item with reviews and those same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

74% Of Local Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online rankings statistics, we found out that a business requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

89% Of Consumers Review A Businesses Reactions To Reviews

Not only do many consumers read the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Negative Reviews Can Boost Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider

When customers have to select a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport