77% Of Users Don't Trust Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

89% Of Consumers Read A Businesses Replies To Reviews

Not only do many customers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the massive impact user ratings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

74% Of Local Businesses Have At Least One Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online scores stats, we learnt that a company needs to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

60% Of Customers Check Out Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

83% Of All Young Shoppers Were Invited To Submit A Review Recently

Of those invited, 80% of clients did give a review. In general, businesses have asked 66% of all clients to post a review on their company.

Source: Brightlocal

73 Percent Of Customers Believe Written Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be customers are looking for. Practically a 3rd of customers state written reviews are the only feature that makes them think the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Consumers expect to see some negative reviews.

Source: Capterra

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Keeping in touch with your clients builds their trust. Even something like responding to their reviews and comments can make them feel appreciated.

As you may expect, customers who feel this way are ready to spend more cash with a company.

Source: Statuslabs

Because They Desire To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Visit Review Websites.

Users come because they have currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

Clients Could Invest 31% More With A Business That Has Great Reviews

Take note of this fact. The more detailed other users explain your service or product, the more cash you can charge and consumer review statistics reveal to us precisely how much more.

Source: Martech Zone

When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor

Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

Reviews have a massive effect on their decision when customers have to pick a solution provider.

Source: DemandGenReport

72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

Irrespective of how captivating your marketing is, you still need consumer reviews. There is no other way around it. Clients are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out many more reviews to get an idea of how the business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management statistics indicate a company's reputation doesn't affect just the clients. Prospective team members likewise look at scores and read reviews.

Source: Deloitte

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software application buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra