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30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Keeping in touch with your clients establishes trust. Even something like reacting to their reviews and remarks can make them feel appreciated.
As you may expect, customers who feel this way are ready to spend more money with a company.
Source: Statuslabs
49% Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of customers, who focus on the variety of reviews is currently at 46%.
Source: Brightlocal
77% Of Customers Would Likely Submit A Review If They Were Asked
More than a 35% would post a review to educate others about their consumer experience and 24% would certainly direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium
The Majority Of Shoppers Aged 25 To 34 Posted Reviews
According to Statista, the younger generations are apparently the more opinionated ones.
Source: Statista
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Consumers Could Spend 31% More With A Business That Has Great Reviews
Take note of this statistic. The more detailed other users explain your product and services, the more cash you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone
89% Of Customers Want To Read Reviews On Their Mobile Devices
Be it via an app or a mobile web browser, customers prefer to read reviews on their phones.
Source: Statista
90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about very first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you do not have reviews on your site.
Source: Martech Zone
70% Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. Most people read a lot more reviews to get a clear view of how the business is actually doing. Do not depend upon that figure alone.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have excellent and awesome ratings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
Google Represents 57.5 Percent Of All Reviews All Over The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
People Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Therefore, purchasing choices are made rapidly.
Online reviews are clearly persuasive, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Customers
24% of US consumers consider reviews as 'extremely influential'.
To illustrate the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
77% Of Users Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses should to be continuously requesting reviews.
Source: Statuslabs
The Average Review Length Has Become 65% Shorter Since 2010
Recently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Because the large majority of consumers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal