The Typical Review Word Count Has Gotten 65% Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your customers are your most important resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review statistics show the basic appeal of a site can just go so far.

Source: Review Trackers

60 Percent Of Customers Check Out Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be affected than women.

Reviews and score statistics reveal people value the opinion of peers more than any other content.

Source: Collective Bias

Over Half Of Shoppers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are seemingly the more vocal ones.

Source: Statista

91% Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats put clients' reviews as the most credible source of suggestions. Online reviews generally carry the exact same weight as advice from friends and family.

Source: Brightlocal

Reviews Posted On Twitter Can Grow Revenues By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise influence our purchasing decisions.

According to social media reviews statistics, Facebook affects over half of users' purchase decisions.

Facebook reviews stats expose that 4 out of five users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews

Keeping in touch with your customers creates trust. Even something like reacting to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Buying decisions are made rapidly.

Online reviews are certainly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star score is the first thing consumers see. Still, users take notice of other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent

User review stats show the purchase probability for an item with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'very frequently'.

Source: Trust You

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read client reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista