74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Looking at online scores data, we discovered that a business needs to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

77% Of Clients Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and rating data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a new car and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other customers, you quickly choose a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star ranking is the first thing customers see. Still, users take note of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same clients are also happy to accept slower shipping times for such products.

Source: Turntonetworks

The Typical Review Length Has Become 65% Much Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Throughout The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics place consumers' reviews as the most reliable source of suggestions. Online reviews generally carry the exact same weight as recommendations from family and friends.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics suggest a business's reputation does not impact just the consumers. Prospective employees also look at scores and take a look at reviews.

Source: Deloitte

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the massive effect user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

95% Of Dissatisfied Customers Will Go Back To A Company If A Business Manages To Solve Issues Quickly And Effectively

Consumers don't expect you to be perfect. When things go wrong, they do expect you to deal with things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

83% Of All Younger Shoppers Were Invited To Post A Review Recently

Of those asked, 80% of clients did leave a review. In general, businesses have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews go on without a reaction. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers