15% Of Visitors Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of prospective customers will not even consider working with a business they can't find opinions about.

Source: Statuslabs

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to select one that works for you. That's how positive reviews convert consumers into consumers.

Source: Consumer Affairs

89% Of Individuals Want To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile internet browser, most people prefer to read reviews on their cell phones.

Source: Statista

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

Software Application Reviews Impact Over 98% Of All Buyers

18 percent of software application buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

United States Buyers View "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on various aspects of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'very frequently'.

Source: Trust You

77% Of Clients Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Because the vast majority of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general appeal of a website can only go so far.

Source: Review Trackers

67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Selecting A Service Provider

When customers have to pick a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

70% Of Consumers Prefer To Find Out About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Ads are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings data, we learnt that a company needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social media. With men being twice as likely to be affected than ladies.

Reviews and ranking statistics show individuals value the opinion of peers more than any other material.

Source: Collective Bias