88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management stats show a business's reputation doesn't impact simply the clients. Prospective employees also take a look at ratings and take a look at reviews.

Source: Deloitte

91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most trustworthy source of suggestions. Online reviews normally carry the exact same weight as suggestions from loved ones.

Source: Brightlocal

15% Of Consumers Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of possible clients won't even consider working with a company they can't find viewpoints about.

Source: Statuslabs

Google Represents 57.5% Of All Reviews Around The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

The Average Review Word Count Has Become 65% Shorter Since 2010

Lately reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Element

Data reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, people spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

74 Percent Of Local Businesses Have At A Minimum, One Google Review

One review is far from sufficient to improve your website's SERP ranking.

Looking at online rankings statistics, we discovered that a business requires to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US consumers consider reviews as 'extremely influential'.

To highlight the significance of online reviews and rankings, did you know that 81% of customers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat consumers well normally prosper, review sites help make sure of that.

Source: Statuslabs

82 Percent Of Consumers Go To Review Sites Due To The Fact That They Want To Acquire A Service Or An Item And Wish To Get The Truth About The Businesses Services And Products.

Users come since they have actually currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

Over Half Of Individuals Aged 25-34 Submitted Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Customers Review A Businesses Feedback To Reviews

Not only do a lot of consumers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'constantly' or 'extremely frequently'.

Source: Trust You