98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website

Usually, 142 million customers visit Yelp every month. This is as excellent a time as any if you have not declared your free Yelp business page.

Source: RevLocal

74 Percent Of Local Companies Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online rankings data, we found out that a business needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management statistics suggest a business's reputation doesn't affect just the clients. Prospective team members also look at rankings and read reviews.

Source: Deloitte

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other customers, you quickly choose a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

83 Percent Of Clients Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust advertisements select to take notice of clients' suggestions online.

Source: Statuslabs

70% Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out much more reviews to get an idea of how business is in fact doing. Don't depend on that fact alone.

Source: Brightlocal

53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of client reviews stay without a reaction. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Consumers Won't Take Action Before They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still need customer reviews. There's no skirting around it. Customers are still going to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Favorable Reviews Encourage 68% Of Consumers To Choose A Local Business

Because the huge majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and desire the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

86 Percent Of Customers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the cash they spend at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Globally

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

89% Of Buyers Want To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile browser, people prefer to read reviews on their mobile phones.

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review statistics reveal the basic popularity of a site can only go so far when it comes to trust.

Source: Review Trackers

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone