86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is affected significantly by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other content.

Source: Collective Bias

The Majority Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

67% Of Customers Claim That Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When customers need to choose a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Generally, 142 million customers visit Yelp every month. If you have not declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Because the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Income

Businesses that treat customers well generally prosper, review sites help make sure of that.

Source: Statuslabs

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to pick a medical professional or a legal representative.

Young people (age 18-35) are even more likely to hire a professional based upon online reviews. Just 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated material has an indisputable influence on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Customers Might Spend 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

If A Business Takes Care Of Issues Rapidly And Efficiently, 95% Of Disappointed Clients Will Return To A Company

Customers do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a company can do to fix an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Users Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are obviously persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more genuine which is what the would-be clients are searching for. Almost a third of customers state composed reviews are the only function that makes them think the websites' reviews are useful and appropriate.

Source: Fan and Fuel

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the huge effect user ratings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still need client reviews. There's no other way around it. Clients are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine