Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Income

Businesses that treat clients well generally flourish, review sites help make certain of that.

Source: Statuslabs

61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have good and outstanding rankings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a massive effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44% increase.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users pay attention to other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

The Majority Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower rating actually helps your overall rating.

According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

73 Percent Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential consumers are looking for. Practically a 3rd of customers state composed reviews are the only function that makes them believe the websites' reviews are helpful and relevant.

Source: Fan and Fuel

30% Of Customers Feel Favorable To A Business Which Responds To Online Reviews

Staying connected with your consumers creates trust. Even something like reacting to their reviews and comments can make them feel valued.

As you may anticipate, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

Buyers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing choices are made quickly.

Online reviews are clearly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Consumers Might Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users explain your service or product, the more money you can charge and consumer review stats show us exactly how much more.

Source: Martech Zone

72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still require client reviews. There is no other way around it. Clients are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated material has an indisputable impact on customers.

If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Clients

24% of US consumers consider reviews as 'exceptionally influential'.

To show the value of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those exact same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs