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If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Business
This stat is among lots of that highlight the value of online rankings. Now that news of customer complete satisfaction travels this quick, keeping your customers pleased is more vital than ever.
57 percent of customers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked only for companies with an ideal five star rating.
Source: Brightlocal
15 Percent Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of prospective customers won't even think about doing business with a business they can't discover viewpoints about.
Source: Statuslabs
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Communicating with your clients establishes trust. Even something as simple as reacting to their reviews and remarks can make them feel valued.
As you may expect, clients who feel this way are going to invest more cash with a company.
Source: Statuslabs
Visitors Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing choices are made quickly.
Online reviews are undoubtedly convincing, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
74 Percent Of Local Companies Have At Least 1 Google Review
A single review is far from adequate to improve your website's SERP ranking.
Looking at online ratings statistics, we found out that a business requires to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management statistics show a business's reputation doesn't impact just the consumers. Prospective team members likewise take a look at ratings and read reviews.
Source: Deloitte
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other customers, you quickly choose a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take notice of other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista
Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Considering that the huge majority of customers check out reviews, you would want yours to be inviting to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review stats put consumers' reviews as the most trustworthy source of recommendations. Online reviews typically carry the exact same weight as suggestions from friends and family.
Source: Brightlocal
Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent
User review stats show the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have an enormous impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% boost.
Source: RevLocal
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site
Generally, 142 million customers check out Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal