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74 Percent Of Local Businesses Have At Least One Google Review
One review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a business requires to have at least 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the value of online reviews and ratings, did you understand that 81 percent of customers will pay more for an item with reviews and those same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new car and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.
With the help of other customers, you quickly select a model that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
United States Shoppers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews
When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Typically, 142 million customers check out Yelp monthly. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.
Source: RevLocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers anticipate to see some negative reviews.
Source: Capterra
49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
15 Percent Of Customers Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of potential customers won't even consider doing business with a company they can't discover viewpoints about.
Source: Statuslabs
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to select a medical professional or an attorney.
Younger people (age 18-35) are even more likely to hire an expert based upon online reviews. Only 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters