60% Of Customers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and ranking stats reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Service

This stat is one of numerous that highlight the value of online rankings. Now that news of client fulfillment travels this fast, keeping your clients happy is more crucial than ever.

57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked only for businesses with a best five star ranking.

Source: Brightlocal

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat consumers fairly normally succeed, review websites help ensure of that.

Source: Statuslabs

Reviews Shared On Twitter Can Help Increase Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

The Typical Review Length Has Become 65% Much Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of customer reviews stay without a reply. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'very influential'.

To show the significance of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those very same consumers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones

Online review statistics position consumers' reviews as the most reliable source of suggestions. Online reviews typically carry the very same weight as guidance from family and friends.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out customer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two-thirds of businesses have outstanding and great scores. Only 5% of companies have a score listed below three stars.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone