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Google Accounts For 57.5 Percent Of All Reviews Across The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
74% Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online scores data, we learnt that a business requires to have approximately 40 reviews before people "Award" it with a star.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of clients, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
A Lot Of Best Selling Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower score really helps your overall rating.
According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
Customers Might Spend 31% More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your product and services, the more money you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
83% Of Consumers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust ads pick to take notice of consumers' recommendations online.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star score is the first thing customers see. Still, users take notice of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
Favorable Reviews Motivate 68% Of Consumers To Use A Local Business
Because the vast bulk of customers read reviews, you'd want yours to be appealing to new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out consumer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends
Online review statistics position consumers' reviews as the most reliable source of recommendations. Online reviews usually bring the very same weight as suggestions from family and friends.
Source: Brightlocal
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Due To The Fact That They Want To Acquire An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Websites.
Review sites are locations that customers go to get the facts about a item, service or business . Due to the fact that they have actually already formed a buying decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal