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61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Typically two-thirds of businesses have good and awesome ratings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
89% Of Consumers Like To Read Reviews On Their Smart Devices
Be it through an app or a mobile web browser, people prefer to read reviews on their cell phones.
Source: Statista
91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review statistics position customers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the same weight as recommendations from family and friends.
Source: Brightlocal
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Utilize A Business
This stat is among numerous that illustrate the value of online rankings. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more crucial than ever.
57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked just for organizations with a perfect five star ranking.
Source: Brightlocal
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
Younger people know the value of being informed. User-generated material has an indisputable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US buyers consider reviews as 'exceptionally influential'.
To show the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same clients are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
The Average Review Length Has Actually Become 65% Shorter Since 2010
Currently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
More Than Half Of Customers Aged 25-34 Published Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista
83% Of All Young People Were Invited To Leave A Review Recently
Of those asked, 80% of customers did give a review. In general, companies have actually asked 66% of all customers to submit a review on their company.
Source: Brightlocal
83% Of Customers Do Not Trust Advertising
The conventional channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust advertisements choose to pay attention to clients' recommendations online.
Source: Statuslabs
Reviews Shared On Twitter Can Boost Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business
Because the vast majority of consumers read reviews, you'd want yours to be enticing to new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo