88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics suggest a business's reputation doesn't impact simply the clients. Prospective team members also look at rankings and take a look at reviews.

Source: Deloitte

Unfavorable Reviews Can Boost Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

89% Of Shoppers Prefer To Read Reviews Using Their Mobile Devices

Be it through an app or a mobile web browser, everyday people choose to read reviews on their smart phones.

Source: Statista

74 Percent Of Regional Companies Have At Least 1 Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online scores statistics, we learnt that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

67% Of Customers Say Reviews Are A "Very Important" Factor When Picking A Service Provider

Reviews have an enormous impact on their decision when customers have to select a service provider.

Source: DemandGenReport

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated content can do miracles in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

Google Represents 57.5% Of All Reviews Worldwide

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics reveal that 63% of client reviews go on without a response. That's too bad, because those businesses are losing customers that way.

Source: Review Trackers

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually use them.

Although we now understand why customer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review statistics reveal the basic appeal of a site can just presume when it comes to trust.

Source: Review Trackers

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a new car and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

72 Percent Of Customers Won't Take Action Before They Check Out Some Reviews

Irrespective of how alluring your marketing is, you still require consumer reviews. There's no way around it. Clients are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

People Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.

Online reviews are obviously persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. However, they understand the huge impact user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

83 Percent Of Clients Don't Rely On Advertising

The standard channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements select to pay attention to customers' suggestions online.

Source: Statuslabs

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out much more reviews to get a clear view of how business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People expect to see some negative reviews.

Source: Capterra

30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews

Communicating with your clients creates trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to invest more cash with a company.

Source: Statuslabs