63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics reveal the general appeal of a website can just go so far.

Source: Review Trackers

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats show a company's reputation does not affect just the customers. Potential employees also take a look at ratings and take a look at reviews.

Source: Deloitte

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44 percent boost.

Source: RevLocal

67% Of Consumers Claim Reviews Are A "Very Important" Factor When Choosing A Service Provider

When customers need to select a solution provider, reviews have a massive effect on their decision.

Source: DemandGenReport

Just 6% Of Consumers Don't Rely On Customer Reviews At All

According to client review data, a tremendous 19 percent of customers constantly trust online reviews and never ever a make a purchase without reading reviews first.

Source: Statista

83 Percent Of Clients Do Not Trust Advertising

The conventional channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements pick to take notice of clients' recommendations online.

Source: Statuslabs

Customers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, buying decisions are made quickly.

Online reviews are undoubtedly convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other customers, you manage to pick a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

More Than Half Of Consumers Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are unsurprisingly the more vocal ones.

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the enormous impact user scores have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Site

Normally, 142 million customers go to Yelp on a monthly basis. This is as excellent a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online scores statistics, we found out that a company requires to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review stats, individuals spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo