Positive Reviews Motivate 68% Of Customers To Use Local Businesses

Since the huge majority of consumers read reviews, you'd want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management statistics suggest a business's reputation doesn't impact simply the customers. Prospective team members likewise take a look at rankings and read reviews.

Source: Deloitte

Just 6 Percent Of Customers Do Not Trust Consumer Reviews At All

According to customer review stats, a tremendous 19 percent of customers constantly rely on online reviews and never ever a purchase without checking out reviews initially.

Source: Statista

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

89% Of Customers Read A Businesses Feedback To Reviews

Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a site can only go so far when it comes to trust.

Source: Review Trackers

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually use them.

Although we now understand why client reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing consumers see. Still, users focus on other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US consumers.

Source: Statista

77% Of Consumers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would submit a review to inform others about their client experience and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to give a review to assist other individuals with their decision making process.

Source: Podium

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

More Than Half Of People Aged 25-34 Submitted Reviews

According to Statista, the younger generations are seemingly the more opinionated ones.

Source: Statista

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Use A Business

This stat is one of lots of that show the importance of online scores. Now that news of consumer satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57 percent of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for companies with an ideal five star ranking.

Source: Brightlocal

72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still require consumer reviews. There is no way around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this statistic. The better other users explain your product and services, the more money you can charge and consumer review statistics reveal to us exactly just how much more.

Source: Martech Zone