89% Of Buyers Prefer To Read Reviews Using Their Mobile Devices

Be it through an app or a mobile browser, individuals choose to read reviews on their phones.

Source: Statista

70% Of Consumers Prefer To Learn About A Business Via Reviews And Posts, Instead Of Ads

Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

89% Of Customers Review A Businesses Replies To Reviews

Not only do many clients read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies actually make use of them.

Although we now know why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star rating is the first thing customers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

More Than Half Of Customers Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are plainly the more vocal ones.

Source: Statista

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick an attorney or a doctor.

Young people (age 18-35) are even more inclined to hire a professional based on online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers

24% of US buyers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have a huge impact on their decision when clients have to pick a solution provider.

Source: DemandGenReport

77% Of Users Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

Nowadays reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'always' or 'really frequently'.

Source: Trust You

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Reviews Posted On Twitter Can Help Grow Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize An Organisation

This stat is among numerous that illustrate the significance of online scores. Now that news of customer fulfillment travels this fast, keeping your consumers delighted is more vital than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for companies with an ideal five star rating.

Source: Brightlocal

73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't pleased with ratings alone.

Consumer reviews make the stats appear more authentic which is what the potential consumers are trying to find. Almost a third of consumers say composed reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.

Source: Fan and Fuel

Because They Desire To Acquire A Product Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Go To Review Websites.

Review websites are locations that customers go to get the facts about a business, service or product . Users come due to the fact that they have already formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal