67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

When customers have to select a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of possible consumers will not even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

83 Percent Of Customers Do Not Rely On Advertising

The traditional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads pick to pay attention to consumers' recommendations online.

Source: Statuslabs

70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is actually doing. Do not depend on that figure alone.

Source: Brightlocal

61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars

Typically two thirds of businesses have outstanding and awesome ratings. Just 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies really make use of them.

Although we now understand why customer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well

We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some negative reviews.

Source: Capterra

Google Accounts For 57.5% Of All Reviews World-wide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

95% Of Dissatisfied Clients Will Go Back To A Business If A Company Makes An Effort To Solve Issues Rapidly And Efficiently

Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

89% Of Customers Read A Businesses Feedback To Reviews

Not only do a lot of customers check out the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review statistics put consumers' reviews as the most trustworthy source of suggestions. Online reviews usually carry the very same weight as guidance from loved ones.

Source: Brightlocal

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal