Over Half Of Shoppers Aged 25-34 Gave Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new car and there are several models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you quickly choose one that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

60% Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

If They Were Asked, 77% Of Customers Would Probably Leave A Review

More than a 35% would submit a review to advise others about their consumer experience and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other individuals with their decision making process.

Source: Podium

Reviews Published On Twitter Can Boost Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with 5 reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Typically 2 out of 3 companies have excellent and awesome scores. Just 5% of businesses have a score listed below three stars.

Source: Brightlocal

If A Company Deals With Problems Rapidly And Efficiently, 95% Of Unhappy Consumers Will Go Back To A Business

Customers do not expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

72% Of Consumers Will Not Take Action Unless They Read Some Reviews

Regardless of how attractive your marketing is, you still need consumer reviews. There's no skirting around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

89% Of Customers Browse A Companies Feedback To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal