Software Reviews Influence Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with ratings alone.

Client reviews make the statistics appear more genuine which is what the prospective clients are looking for. Nearly a 3rd of customers say written reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.

Source: Fan and Fuel

Only 6 Percent Of Consumers Do Not Rely On Customer Reviews At All

According to consumer review data, a tremendous 19 percent of customers constantly rely on online reviews and never a buy without checking out reviews first.

Source: Statista

67% Of Consumers Admit Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

Reviews have an enormous effect on their decision when clients have to select a service provider.

Source: DemandGenReport

63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats show the basic popularity of a website can only presume when it concerns trust.

Source: Review Trackers

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying decisions.

According to social reviews data, Facebook affects over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that four out of 5 users are more likely to trust a local business.

Source: RevLocal

Visitors Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying decisions are made quickly.

Online reviews are obviously convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews Worldwide

As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a new vehicle and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly pick a model that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

Many Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to consumer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Taking a look at online ratings statistics, we discovered that a business needs to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

30% Of Consumers Feel Favorable To A Company Which Reacts To Online Reviews

Keeping in touch with your consumers develops trust. Even something like responding to their remarks and reviews can make them feel appreciated.

As you might expect, clients who feel this way are more willing to invest more money with a business.

Source: Statuslabs

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat clients well typically prosper, review websites help ensure of that.

Source: Statuslabs

If A Business Handles Issues Rapidly And Efficiently, 95% Of Unhappy Clients Will Return To A Business

Consumers don't anticipate you to be perfect. They do anticipate you to fix things when they go wrong. If there's nothing else a company can do to solve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

The Typical Review Length Has Become 65% Much Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers