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Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a brand-new vehicle and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other people, you manage to pick a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
74% Of Regional Companies Have At Least 1 Google Review
A single review is far from adequate to improve your site's SERP ranking.
Looking at online scores stats, we learnt that a company needs to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals prefer to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers
24% of US consumers consider reviews as 'exceptionally influential'.
To highlight the importance of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those same consumers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
15 Percent Of Buyers Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of prospective clients won't even think about working with a company they can't discover opinions about.
Source: Statuslabs
Only 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually make use of them.
Although we now understand why customer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can also influence our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business.
Source: RevLocal
60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and ranking stats reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
Online Product Reviews About A Product Can Increase Its Conversion Rate By An Incredible 270%
User review statistics show the purchase possibility for an item with 5 reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
73 Percent Of Consumers Think Client Reviews Are More Crucial Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with ratings alone.
Consumer reviews make the stats appear more genuine which is what the would-be customers are trying to find. Nearly a 3rd of customers state composed reviews are the only function that makes them believe the sites' reviews are pertinent and helpful.
Source: Fan and Fuel