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89% Of Consumers Review A Companies Replies To Reviews
Not only do many consumers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, purchasing choices are made quickly.
Online reviews are certainly persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to select a legal representative or a physician.
Younger people (age 18-35) are even more likely to employ a professional based on online reviews. Only 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star rating is the first thing consumers see. Still, users focus on other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
86 Percent Of Customers Would Consider Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you give them an excellent experience.
Source: Brightlocal
67% Of Consumers Claim Reviews Are A "Very Important" Factor When Choosing A Service Provider
When clients have to choose a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying decisions.
According to social media reviews data, Facebook impacts the majority of users' purchase decisions.
Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has positive reviews.
Source: RevLocal
83 Percent Of Consumers Don't Rely On Advertising
The traditional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust advertisements choose to pay attention to customers' suggestions online.
Source: Statuslabs
Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses
Considering that the huge majority of consumers read reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
The Average Review Word Count Has Become 65% Much Shorter Since 2010
As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
83% Of All Younger Buyers Were Asked To Post A Review Recently
Of those invited, 80% of customers did leave a review. In general, businesses have actually asked 66% of all clients to submit a review on their company.
Source: Brightlocal
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, individuals devote more than 5 times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Income
Businesses that treat clients well normally prosper, review sites help make certain of that.
Source: Statuslabs
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other customers, you quickly pick a model that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
60% Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and ranking stats show people value the viewpoint of peers more than any other content.
Source: Collective Bias
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US consumers consider reviews as 'exceptionally influential'.
To illustrate the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those very same customers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone