Most Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score really helps your overall rating.

According to customer rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.

Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews

Corresponding with your customers develops trust. Even something like reacting to their remarks and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are ready to invest more cash with a company.

Source: Statuslabs

89% Of Consumers Read A Companies Reactions To Reviews

Not only do the majority of consumers check out the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.

Source: Brightlocal

60% Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.

Reviews and rating statistics reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

Reviews Shared On Twitter Can Grow Revenues By 6.46%

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a doctor or an attorney.

Younger people (age 18-35) are even more inclined to work with an expert based upon online reviews. Just 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

If They Were Asked, 77% Of Clients Would Probably Submit A Review

More than a 35% would post a review to educate others about their consumer encounter and 24% would likely direct their review to the business itself.

Over a 26% would be willing to leave a review to help other individuals with their decision making process.

Source: Podium

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

63.6% Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review stats show the basic popularity of a website can just go so far when it comes to trust.

Source: Review Trackers

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a brand-new vehicle and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you manage to decide on a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs